Bank of America Winter Village at Bryant Park
Bank of America Winter Village at Bryant Park is the definitive flagship New York holiday experience — where the city gathers and the world visits. Anchored by the iconic Bank of America ice rink and surrounded by hundreds of curated vendors, it is the largest and most immersive holiday market in NYC. From first-time tourists to lifelong New Yorkers, this is where holiday magic feels unmistakably real.
at bryant park
Immense customer foot traffic.
Average customer dwell time: 1-3 hours.
Tourist audience& retail centric concentration.
Voted best Holiday Market in the world
Location, location, location!
Intentionally curated vendor mix - highly anticipated as the holiday event of the season.
What you sell
We invite makers and brands with distinctive, high-quality products across décor, apparel, accessories, stationery, home goods, and artisanal foods from all over the world.
Prepared food and beverage concepts that deliver an experiential guest experience are encouraged.
We curate intentionally—Urbanspace enforces standards around product quality, category balance, and visual merchandising.
FAQ
Market Timeline:End of October - New Years
Market Hours & daily operations:Vendors are expected to be open 7 days/week, with minimum hours of 11am - 8pm.
What size kiosks are available?Kiosks range in size and availability. We offer three standard sizes (10'x6' - 10'x10' - 12'x12'), and booths can be combined to create larger footprints.
What Criteria gives me the best chance at being accepted into the market?Urbanspace is looking for products that are of high quality & original, brands with visually pleasing Merchandising and design elements, and Vendors with previous experience in high traffic outdoor markets that can show that they are operationally ready to perform. What are the vendor duties? All interior décor, furniture, lighting, and fixtures (subject to Urbanspace approval)
Does the booth come with electricity?Yes! Each kiosk comes standard with 6 - 120v edison plugs. Additional electric is available upon request should you have extra power needs.
Food & beverage requirements:Vendors preparing food onsite should be ready to apply for the following permits - H25 (Food Service Establishment - DOHMH) and F04 (Fire Gaurd certificate - FDNY). There is no gas or open flame permitted within the market, so all appliances must be electric. A commissary or commercial kitchen is needed to apply for the H25 permit.
How do I apply?Click the link above to submit your application for the upcoming 2026 Holiday season.
