to the Union square holiday marke
We invite you to apply

to the Union square holiday marke

One of New York City’s most eclectic and energetic holiday destinations. Join us among the city’s boldest designers, artists, nonprofits, and makers for an unforgettable NYC shopping experience.

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how to become a vendor

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Grow Your Brand

At Union square

Founded in 1993 - Union Square is Manhattans longest running Holiday MarketRanked the #1 Holiday Market in the world in 2023.

Nestled in Manhattan’s historic district, Union Square Holiday Market attracts millions of tourists and locals annually.

Union square sits atop the 4th busiest subway station in all of NYC seeing more than 65,000 riders per day.

Union Square Holiday Market highlights small businesses, artisans, handmade crafts, designers, and more from around the country.

At Union square
Supporting small business

What you sell

We are seeking local artisans, makers, and design-focused crafters to showcase their work at one of the city’s busiest and most iconic transit hubs. On-site food and beverage concepts that deliver a unique guest experience are welcomed and encouraged to apply.

We curate intentionally—Urbanspace enforces standards around product quality, category balance, and visual merchandising.

What you sell
We are here to help

FAQ

Market Timeline: Mid November - Christmas

Market Hours & daily operations:Vendors are expected to be open 7 days/week for the duration of the market. Specific market hours TBD.

What size Kiosks are available?Union Square Market stalls are roughly 9′10″ wide × 5′10″ deep × 7′10″ tall. 1/2 booths are roughly half as wide with the same depth and height. Booths may be combined to make larger footprints upon approval.

What Criteria gives me the best chance at being accepted into the market?Urbanspace is looking for products that are of high quality & original, brands with visually pleasing Merchandising and design elements, and Vendors with previous experience in high traffic outdoor markets that can show that they are operationally ready to perform. What are the vendor duties?  All interior décor, furniture, lighting, and fixtures (subject to Urbanspace approval)

Does the booth come with electricity? Yes! Each vendor booth comes standard with 6 - 120v edison plugs. Additional electricity is available upon request should you have additional power needs.

Food & beverage requirements:Vendors preparing food onsite should be ready to apply for the following permits: H25 (Food Service Establishment - DOHMH) and F04 (Fire Guard Certificate - FDNY). There is no gas or open flame permitted within the market, so all appliances must be electric. A commissary or commercial kitchen is needed to apply for the H25 permit.

How do I apply? Click the link above to submit your application for the upcoming 2026 Holiday season.

FAQ

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